About

Known as a Republican and conservative strategist, Sue Zoldak founded Zoldak Victory to take 2020 by storm. With her 15 years of unmatched experience and win record in issue advocacy and public affairs, it was a just a matter of when she would enter politics officially. Now, Sue creates her second agency, a Republican political ad agency, once again based solely on market demand. Finally, Republican candidates will be able to officially bring on board the žoldák way.

Awards

2019 Reed Award Winner – Best Canadian Online Ad Campaign

2019 Reed Award Winner – Best Advocacy Social Media Campaign

2019 Reed Award Finalist

  • Best Public Affairs Campaign in Overall Division (also nominated in 2017)

  • Best Online Advertising Campaign Campaign (nominated 3 years in a row)

  • Best Use of Online Targeting for a Public Affairs Campaign (last year’s winner, nominated 3 years in a row)

  • Best Advocacy Advertising Campaign (nominated 2 years in a row)

  • Best Advocacy Social Media Campaign (nominated 3 years in a row, every year we’ve been in business)

  • Best Action Center / Grassroots Website

  • Best International Campaign

  • Best Canadian Online Ad Campaign

2018 AAPC Gold Pollie Award Winner – Best Use of Social Media in Public Affairs Division

2018 AAPC Silver Pollie Award Winner – Best Internet Advertising in Public Affairs Division

2018 AAPC Silver Pollie Award Winner – Overall Best in Show in Public Affairs Division

2018 AAPC Bronze Pollie Award Winner – Best Use of Internet Radio in Public Affairs Division

2018 Reed Award Winner – Best Use of Online Targeting for a Public Affairs Campaign

2018 Reed Award Finalist

  • Public Affairs Firm of the Year (last year’s Best New Firm nominee)

  • Best Online Advertising Campaign in Overall Division

  • Best Advocacy Advertising Campaign

  • Best Advocacy Social Media Campaign (x2 campaigns, nominated 2 years in a row)

  • Best Use of Online Targeting for a Public Affairs Campaign (nominated 2 years in a row)

  • Best Use of Display Advertising

2017 AAPC Gold Pollie Award Winner – Best Digital and Internet Campaign in Public Affairs Division

2017 Reed Award Winner – Best Use of Social Media for Public Affairs Campaign

2017 Reed Award Finalist

  • Best Public Affairs Campaign in Overall Division

  • Best Online Advertising Campaign in Overall Division

  • Best Digital and Internet Campaign in Public Affairs Division

  • Best Use of Online Targeting for a Public Affairs Campaign

  • Best Use of Social Media for Public Affairs Campaign

  • Best Advocacy Social Media Campaign for Grassroots Campaign



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Sue Zoldak, Founder

As Founder and Owner of Zoldak Victory and The Zoldak Agency, Sue gets to do what she loves best – win campaigns. At the heart of every campaign? Cutting-edge digital techniques and hard-driving messages. Due to client demand, Sue went on her own and built a public affairs agency in 2016 at the nexus of political strategy, data and research, and Madison Avenue-style advertising. Named by Campaigns & Elections Reed Awards “Best Public Affairs Firm” in 2018 and 2019, The Zoldak Agency has also won six Pollie Awards since its founding, the “Oscar’s of the political industry,” including Public Affairs Best in Show and Best Use of Social Media. In 2019, Sue launches two new firms, Zoldak Research, a public opinion polling firm, and Zoldak Victory, a Republican political ad agency. Sue is quoted often in the media as a Republican commentator and digital strategist. MIT Tech Review wrote, “Put simply, she’s a go-to person for companies and organizations determined to shape public policy.” Sue is also the founder of DC Media Peeps, a networking group for public affairs, PR, communications, and creative professionals. She is an adjunct professor for digital strategy at George Washington University’s Graduate School of Political Management and she sits on the Board of RightNOW Women PAC, dedicated to raising funds for Republican women running for office. Sue has a Bachelor of Arts in Economics from the University of Michigan and a Master’s in Public Policy from Georgetown University’s McCourt School of Public Policy.

“In war there is no substitute for victory.” — Douglas MacArthur